TAG Blog

Crowdfunding Success in Manufacturing, MedTech, and Hardware with Hiten Sonpal

Written by Justin Starbird | 3/4/26 5:41 PM

Think crowdfunding is just about raising money!? ... Think again! šŸ˜

TAG CEO Justin Starbird sat down with Hiten Sonpal, CEO of RISEĀ® Robotics at MD&M Trade Shows West, where they broke down how a smart campaign can do way more than just hit a dollar goal! RISE Robotics’ 2025 campaign didn’t just shatter records, it brought in their first commercial customer, built a real community of investors who actively help the business grow, and turned early backers into advocates who spread the word.

They dive deep into what really drives results: telling a story people actually understand, why momentum beats a ā€œcoldā€ launch, how to keep investors engaged (because they’re partners, not just checkbooks), marketing tactics that actually convert visitors into investors, and common concerns like ownership and acquisitions.