Crowdfunding Success in Manufacturing, MedTech, and Hardware with Hiten Sonpal

Think crowdfunding is just about raising money!? ... Think again! 😏

TAG CEO Justin Starbird sat down with Hiten Sonpal, CEO of RISE® Robotics at MD&M Trade Shows West, where they broke down how a smart campaign can do way more than just hit a dollar goal! RISE Robotics’ 2025 campaign didn’t just shatter records, it brought in their first commercial customer, built a real community of investors who actively help the business grow, and turned early backers into advocates who spread the word.

They dive deep into what really drives results: telling a story people actually understand, why momentum beats a “cold” launch, how to keep investors engaged (because they’re partners, not just checkbooks), marketing tactics that actually convert visitors into investors, and common concerns like ownership and acquisitions.

 

Justin Starbird

About the Author: Justin Starbird I have been fortunate to have had several entrepreneurs that came before me take the time to “pull back the curtains” and allow me to be a part of their multi-million dollar companies… and actually value my input. They allowed me to see their mistakes and learn from their real-world lessons so that I wouldn’t have to pay the expensive costs of experience on my own. Additionally, they taught me what really works and the importance of action - not just ideas.

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